Empower World provides Executive, Leadership, Team and Life Coaching services in Qatar and around the world. We have incredible clients in the Middle East, the United States, the United Kingdom, Europe, Australasia, Asia, and our reach is growing.

The Case for Coaching

Research has shown coaching relationships are a significant and cost effective way for organisations to foster and develop talent. The International Coaching Federation (ICF) Global Coaching Client Study found that the vast majority of companies (86 percent) made their investment back on executive coaching development.

According to the International Coaching Federation (ICF) Global Coaching Client Study, a stunning 99 percent of people who were polled said they were somewhat or very satisfied with the overall coaching experience. And almost one-fifth saw a Return on Investment (ROI) of 50 times their investment. Another 28 percent saw a ROI of 10 to 49 times greater than their investment.

The Global Coaching Client Study also found that the vast majority of clients reported improved work performance, better business management, more efficient time management, increased team effectiveness, and more growth and opportunities.

In addition, it highlighted that coaching clients noted greater self-confidence, enhanced relationships, more effective communications skills, better work-and-life balance and an improvement in wellness.

Nearly 70 percent of individuals indicated they had at least made back their initial investment. The median suggests that a client who achieved financial benefit from coaching can typically expect a ROI of more than three times the amount spent.

Team Coaching Enhances Engagement, Collaboration and ROI

In addition to executive coaching and leadership development, team coaching is a highly effective way to support a group of individuals to come together for a common purpose and create the following:

• Enhanced Collaboration. Team coaching helps surface and shift unproductive patterns or creates conscious awareness of productive patterns that can be enhanced. When communication improves and trust deepens, teams become faster, more agile, and more innovative.
• Aligned Purpose. A team coach supports teams to align around a common vision and clear outcomes. This ensures that effort and focus are purposeful, and this can ensure resources are directed and utilised more effectively.
• Sustainable Change. Unlike one-off workshops or training sessions, team coaching provides continuous reflection and the opportunity of adaptation based on what is being learned. The growth then can becomes embedded, not episodic. It can be reviewed and measured, identifying further opportunities for enhanced growth and development.
• Resilience in Complexity. In today’s volatile environments, high-performing teams are not just skilled: they’re adaptive. Team coaching builds the reflexes needed to stay effective amid change. Teams become more malleable and capable of navigating uncertainty, which translates directly into performance.

Each Empower World Coach is accredited and certified by the International Coach Federation (ICF) and vetted by Empower World founders to ensure we provide exceptional coaching services for our clientele.

Jeanine has over 25 years professional experience working with multi-national, blue chip, and influential organizations in Qatar, UK and Australia. Her experience includes coaching, training, facilitation, communications, business development, marketing and recruitment across a variety of industries, professions and cultures.

Jeanine passionately supports organisations and individuals to achieve their objectives by working with people to assist them to unlock their hidden and powerful potential with the aim of creating significant transformational behavioural change to achieve measurable success for themselves and their organization beyond expectations. She works with teams as well as individuals (specialists right though to CEO level) as an executive and life coach, mentor, facilitator and trainer.

Marie is a seasoned executive coach as well as learning and development professional with over 27 years of international experience in coaching and training implementation within multinational environments. She has a proven record of developing ongoing performance growth strategies for multinational companies in challenging and varied geographical areas.

Marie’s consistent record of realizing highly effective modern coaching and training practices delivers superior people performance. She provides not only structure and support but also the skills and tools to allow people to reach their true potential and awaken many possibilities. She is focused on empowering individuals, teams and organizations to create positive long-term change through both personal/group coaching and leadership training.

Katie is a Professional Certified Coach (PCC) accredited by the International Coaching Federation (ICF) and holds the European Individual Accreditation (EIA) from the EMCC. With over 15 years of cross-sector expertise spanning NGOs, education, energy, transport, government, and healthcare, she has worked across the U.S., Middle East, and Africa, helping leaders and organizations unlock their potential.

Katie is a life, executive, and team coach who is deeply engaged in the coaching community, having served as Director of Ethics for the ICF Doha Chapter. In addition, she is a seasoned learning and development consultant, and has designed and delivered leadership programs for multinationals like GE Digital Energy, Al Jazeera Network, and Qatar Energy, as well as government entities including Qatar’s Ministry of Health, Ministry of Transport and Communications, Ministry of Education, and Oman Electricity Transmission Company.

Driven by a passion for empowering individuals to grow and lead with impact, Katie supports her clients to excel in their roles and make meaningful contributions to their organizations and communities.

Michelle Arscott is an ACC level ICF accredited coach and ILM certified workplace coach. She is also an accredited kids’ life coach, a mindfulness teacher, and a Modern Health mental health coach.

Michelle has been coaching internationally for over 10 years and sees a variety of clients from many backgrounds for different reasons. She also specialises in wellness and health and was awarded the 2020 Gold Stevie award ‘Coach of the Year in Wellness and Health.’ Michelle writes for magazines on this topic and has appeared on TV and radio discussing the important topic of mental healthiness, drawing upon her educational background in Psychology.

Michelle coaches clients on topics such as stress and anxiety, life balance and confidence and communication. She uses a multi-sensory approach when coaching and gets her clients to step out of their head and into their heart space and emotions. She uses a variety of coaching techniques including visualisations and metaphors. Michelle’s coaching style is very warm, and she is quick to build rapport with her coachees. Her approach enables her clients to work with their subconscious mind, dig deeper, raise awareness, and achieve their life coaching goals.

Coach Asmaa Alkuwari is an ICF-PCC Certified International Award-Winning coach, Leadership Strategist, and Transformational Speaker dedicated to helping individuals and organizations lead with confidence, clarity, and purpose. She specializes in personal transformation, leadership development, and high-performance coaching, guiding professionals to reconnect with themselves, optimize leadership skills, and create lasting impact in their careers and lives.

Through her unique UX-driven leadership approach, Asma blends behavioural psychology, user experience principles, and coaching strategies to help leaders and professionals build influence, navigate challenges, and drive sustainable success. She has worked with executives, entrepreneurs, and high-achievers from companies such as Ooredoo Group, Qatar Foundation, Q-Chem, Total Energies, and Serco, helping them enhance decision-making, team collaboration, and resilience in fast-paced environments.

Melissa is inspired to support people to become the best version of themselves: to create lasting positive change in their behavior, lives, relationships and careers. She has an extensive background in corporate management, mentoring, training and leadership development.

Drawing on her experience with teams, her ongoing Masters in Psychology and exposure in international and multi-cultural environments she assists people of all ages and backgrounds. Melissa understands the challenges of leadership and management and is experienced in supporting executive clients with career transition, growth, team effectiveness and performance improvement.

Melissa knows that coaching the whole person – values, relationships, motivations and challenges is imperative to supporting transformational change that lasts byworking through limiting beliefs, rewriting behavioral patterns, building confidence, moving through indecision, connecting clients with their higher purpose and more.

Aleksandra Lazarevska is an International Coaching Federation Professional Certified Coach. She works with leaders and professionals across the airline, healthcare, financial, engineering, business, and other sectors. As an Executive Coach, she brings more than two decades of corporate experience to her coaching practice, where she empowers individuals to transform their personal and professional lives.

Aleksandra's passion for coaching stems from a deep desire to support individuals in becoming their best selves through intentional, intuitive and integrative coaching. By creating a safe, nurturing space where clients can explore, challenge, and redefine their inner beliefs using a holistic approach to support clients to break free from limitations and lead with purpose and confidence.

With extensive experience in coaching at some of the most renowned companies in the Gulf region, Aleksandra supports leaders in developing emotional intelligence, strengthening leadership skills, and cultivating resilience. Aleksandra’s coaching philosophy is grounded in this simple but profound truth: change happens when we know what’s holding us back.

Yasmeen has over 15 years working experience in Leadership training, innovation, entrepreneurship and finance in the MiddleEast, UK and Australia. She has held inhouse leadership roles responsible for creating high impact programs to support the development of young innovators as well as providing coaching and mentoring to clients supporting them to reach their full potential on both a personal and professional front.

She is passionate about supporting her clients to create a greater awareness on their values, goals and vision and works with them to create action plans that bring them success and fulfilment.

Yasmeen has run multiple training programs on leadership, communication, creativity and innovation and is a speaker and facilitator in areas of business, coaching and entrepreneurship.

Change starts by creating awareness

Coaching at its core is a one-to-one facilitative process between a professional coach and client or reflective partner to achieve specific goals, outlined and led by the client. The process is driven by the client, whereby the coach provides structure, asking specific questions, identify habits and blind spots, providing supportive education and being an accountability partner for the client.

Empower World and coaching experts alike hold the belief that each one of us is incredibly resourceful, creative and imaginative: that everyone possesses inner wisdom and strength that can be brought out of the client in new ways.

Whether you’re a high level and high performing executive, a mother juggling family and career, someone starting a new business, a graduate starting out, a student unsure of which direction to take or a community organizer, there is always new wisdom to unveil. This inner wisdom may be hidden due to what we learn as we grow up, based on what our parents and the key influencing people in our life teach us what we can and can’t do. This has the impact of ‘squashing’ our curiosity, imagination, confidence, dreams and wisdom.

This inner wisdom and strength lies within our deeper subconscious mind, which many of us haven't learned how to tap into mindfully and effectively. Instead, our unconscious habits of thinking, feeling and making decisions and taking action, which we’ve learnt from a very early age, potentially prevent us from seeing different perspectives and creating new thoughts, ideas and habits.

Coaching creates new consciousness using deep thought thought-provoking questions, processes and methodologies. This greater or new awareness is potentially unknown to the client, or if it is known, the real impact and consequences of past behaviours and beliefs are created. This means clients can make better choices and can decide whether to enhance or replace these old ways of thinking, doing, being.

Each coaching relationship and session are unique. People have diverse experiences, backgrounds, cultures and perspectives. The Life Coach works with where you are in the present moment and supports you to realize your goals.

Some common approaches include:

• Ask questions so clients consciously understand their deeper aspirations, goals and purpose,
• Allow clients to reflect deeply to discover their own way forward - which is good for them, and for others - by answering thought provoking questions,
• Ask 'stretching' questions - going beyond where clients have ever thought before - for the purpose of creating new awareness, goals, opportunities and pathways forward,
• Uncover client's limiting beliefs (the excuses we make to prevent us from living our best life) and expose many new opportunities the client can choose to create their own empowering way forward,
• Provide powerful feedback that supports clients to move to exactly where they want to be,
• Enable clients to take steps that will create the opportunity for experiencing what they desire, and
• Challenge clients to live their very best life.

The process of coaching ensures responsibility for identifying the way forward, making decisions, taking specific actions and creating outcomes is ultimately in the hands of the client, which also is the key for successful change.